Ask most B2B companies where their biggest clients come from and one of the top answers will always be some form of referral; whether from existing or previous clients, or some kind of strategic partnership. But ask most B2B companies where they put their lead gen efforts and most of the top answers will be in some form of direct cold sales and/or marketing activity.

This workshop will be aimed at helping B2B companies develop a playbook of tactics to generate leads from their network in a more consistent and scalable way.

Speaker: Jack Thompson, Ginkgo.

12:00-13:00

Email askinner@oxin.co.uk to register to attend.