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Webinar: Using Data Driven Personas to reach the right people
July 22, 2021 @ 11:00 am - 12:00 pm
From our very own Future Space community, 500 More are teamed up with Purplefish to bring you this exciting webinar.
About
We want to inspire you to find out more about your customers, so you can talk to them in a language they understand.
Who is your audience? Who are you talking to and why? Is anyone listening to what you’re saying?
So many organisations make assumptions about who their customers are, but there are many simple ways to collect real world data to test those assumptions.
In this webinar, Joanna from Purplefish and Greg from 500 More will show you how to gather data about your customers, define personas to help you see the world from their perspective, and use this insight to communicate more effectively. Armed with this knowledge you’ll see:
– More engagement in Social Medial
– More leads and opportunities
– Greater engagement with your products and services
In this webinar, you can expect to:
– Review what a Persona is and why you should define them for your customers
– Learn how to capture information about your personas
– Consider the different types of User Research you could do.
– Understand the difference between User Experience and User Interface Design
– Get help with defining personas for your customers
Join us for an introduction to Data Driven Personas and how they can help you engage with your customers.